View Content #22945

This activity has students evaluating a print advertisement, paying attention to the language, register and structures used.

Objectives: Students will be able to read about an upcoming event and decide if they want to attend based on the details.

Modes: Interpretive Reading

Materials needed:  Handout

Procedure:

• Introduce the topic of a print advertisements, perhaps by examining some in class. Imagine you are looking for a summer weekend trip or summer vacation trip, so you are looking at advertisements about those topics, trying to decide which ones seem most interesting to you.
• Distribute the handout to students. Instruct them to evaluate the ads they are reading on the handout. They should pay special attention to the language, register and structures and answer the questions on the handout.
• Review the answers to the questions, drawing their attention to conventions of a print advertisement in the target language. Were the ads successful? Do you want to participate? Why or why not?

Possible extension activity: Students could then make their own print advertisement.

Notes: The level can vary based on what types of ads you choose, and how much of the activity you choose to do in target language versus L1.